Walmart, Target and Your Business

By now you've seen me post a lot about branding, marketing and business positioning. So why is it talked about so much? Why is it so important to your business? Let's take the example of Walmart v. Target. Why do more people prefer going to Target even though they charge more for products? There are … Continue reading Walmart, Target and Your Business

Interest in Pinterest: Analytics For Any Season

The world is visual.  We want to see beautiful photos, watch motivating videos and see professional, clean posts in person and online.  You may not think the font, colors or editing you use is important but it is.    You want to know why?  87 percent of consumers purchase a product solely based on how … Continue reading Interest in Pinterest: Analytics For Any Season